2018 DC Participant Insight Series: Communication, Digital Tools and Social Media
Communication, Digital Tools and Social Media addresses DC plan participants attitudes and behavior surrounding communications, use of digital tools and social media.
As we continue to see the expanded use of social media and mobile technologies among the general population, retirement plan participants are no exception. This research will examine and evaluate how retirement plan participants are currently using various social media outlets and mobile technology tools, and trending analysis will be done versus last year’s research on these issues. We will observe how these participants have continued to integrate these tools into their financial, investment, and retirement planning activities. $6,000