June 12, 2015 Fact of the Day: When do investors buy new technology?
DID YOU KNOW THAT MOST WEALTHY INVESTORS DON’T PURCHASE NEW TECHNOLOGY ITEMS UNTIL THEY NEED IT?
Forty-eight percent of investors don’t buy a new technology item until they need. Another third wait until the price comes down. In fact, only 2 percent of wealthy households buy a new piece of technology immediately when it comes out and 15 percent will buy it a few months later.
-Retired investors are the most likely to not buy something until they need it at 58 percent, compared to 43 percent of those still working.
-In fact, 17 percent of those still working will purchase something a few months after it comes out.
-Older investors are also the most likely to only purchase something when they need at 62 percent of those over age 61 compared to only 27 percent of those under age 40.
-Forty percent of those under age 40 will buy something after the price comes down.
How long do you wait before buying new technology?
To learn more about the pulse of investors for this month, click here