Ultra High Net Worth Investors 2017 - Using Social Media and Mobile Technology in Financial Decisions
This study examines investors with $5 million to $25 million in net worth (not including their primary residence) - the Ultra High Net Worth (UHNW) Investors. Do the ultra-wealthy use social media and mobile technology for financial research or performing transactions? Would they prefer to communicate with their financial providers and advisors via these platforms? This report examines the use of today's most popular social media platforms and mobile technology capabilities and provides key insights into which social media sites providers and advisors should be active on to communicate with their clients.